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ANALYTICS Adobe Analytics is the leading analytics and measurement tool that guides you beyond data to insights you can act on. It’s more than simple web analytics, it’s customer intelligence.
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AUDIENCE MANAGER With the Audience Manager DMP, you can gather every ounce of customer data from any source into a single profile—a valuable foundation shared across all our products.
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CONTENT MANAGEMENT Experience Manager helps you manage it all in a fluid and dynamic way, so you can keep up with every screen and platform. Contsistent content personalized for each customer.
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CAMPAIGN MANAGEMENT Adobe Campaign gives you a single place to design, orchestrate, and measure all your cross-channel marketing campaigns. With access to your audience profiles and analytics, drive better engagement across touchpoints.
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ADVERTISING Advertising Cloud is independent of any media, so you have complete transparency and unbiased control. Now you can automate all your media buying, including TV, search, and social, on one programmatic platform.
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PERSONALIZATION Adobe Target is a personalization engine that lets you test and optimize with machine learning across mobile apps and the web. Make every experience relevant and personal is the sign of an experience business.
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CUSTOMER ENGAGEMENT Marketo Engage provides marketing agility at every touchpoint. Transform customer experiences and power engagement from consideration to conversion and beyond.
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EXPERIENCE MANAGEMENT Experience Manager helps you manage it all in a fluid and dynamic way, so you can keep up with every screen and platform. Make sure your content is consistent for each customer.
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COMMERCE Based on an open-source ecosystem, it extends from B2C to B2B and includes digital commerce, order management, and predictive intelligence to create shoppable experiences.